This past weekend, the Los Angeles Chargers battled the Los Angeles Rams for the title, “best team in L.A.”. Okay, I made that one up. It was just another preseason game, but there was a significance here. Both teams are desperately trying to establish a strong fan base in their newly adopted city. Battle lines have been drawn and there are passionate fans for both teams…unfortunately, not a whole lot of them showed up at the Coliseum to cheer on their team. Frankly, it was a little disappointing considering this is a game with two teams residing in the second most populous city in the country. But it was a preseason game and few teams sell out their stadiums for preseason games.
One way to build a fan base is to have a cheerleading squad and to leverage that brand. I guess this is where UltimateCheerleaders.com comes in because we were fortunate to be granted media access to the Rams game against the visiting Chargers and no one covers cheerleaders like we do on game days. I guess its because other media outlets are more interested in covering game action. That’s understandable.
I eagerly anticipated this special occasion because anytime you get to photograph the Los Angeles Rams Cheerleaders up close and personal, it is a special occasion. But when game day came around, I had one of the worst situations a photographer could experience…I broke my main shooting lens, my 70-300 L telephoto lens! I’m not exactly sure what happened, but shortly before player introductions, I noticed my telephoto zoom lens was locked at 220mm and the focus, both manual and autofocus, ceased to function. I “bricked” my telephoto zoom lens and I would have to shoot the Rams Cheerleaders with my 24-70 L wide angle zoom.
It’s not an ideal circumstance…to have to use a wide angle zoom, but it’s was the only option left for me. That meant I had to shoot rather close to the cheerleaders instead a bit farther away, which I prefer to do with my telephoto lens. Perhaps it was a bit too close…certainly for my tastes, but it is what it is and I was not going to let this misfortune stop me from getting the very best images I could get.
Shooting the Rams Cheerleaders that close wasn’t what I wanted to do…it was what I had to do.
And this is what I got for my troubles.
My thanks to Director Keely Fimbres-Bledsoe, the Rams Cheerleaders, and the Rams Media Relations staff for this wonderful experience.
Breaking my primary lens put a damper on what I wanted to accomplish, but we soldiered on and the following is a visual documentation of my game day experience. So let’s take a more in depth look at the 2017 Los Angeles Rams Cheerleaders.